This session will focus on how organisations can transform the way they recruit by changing the language of their job advertisements and recruitment processes.
It draws on the findings of a major 2-year research project based at the University of Nottingham, funded by the Government’s UKRI (UK Research and Innovation), where recruitment texts from 90 different global organisations have been analysed and re-written using innovative tools and techniques from linguistics.
The session will give attendees a set of practical recommendations, based on robust research evidence, for recruiting more diverse and inclusive teams.
With speaker: Professor Louise Mullany, Professor of Sociolinguistics and Director of Linguistic Profiling for Professionals, University of Nottingham, UK.
Speakers Bio:- Professor Louise Mullany has spent the last 20 years researching communication in businesses and organisations at the University of Nottingham.
She has published widely on this topic with a range of international publishing houses. She has successfully delivered training and research-based consultancy to a range of businesses and organisations, from SMEs through to large multinationals.
She has presented her professional communication research in a number of global locations including New Zealand, Hong Kong, Canada, China, Brazil, Argentina, Poland, Spain and the UK. In 2015, she founded Linguistic Profiling for Professionals (LiPP), a business unit and research consultancy.
LiPP delivers a range of different bespoke projects within industry, including a specialisation in issues of equality, diversity and inclusion.
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