March 8th, 2016
The University’s External Relations department has launched a new campaign for 2017 undergraduate recruitment.
The ‘Imagine…it’s #MeantToBe’ campaign builds on the success of the #MeantToBe confirmation, clearing and adjustment campaign last year.
The new ‘Imagine’ element works as a device for the University to portray key recruitment messages while presenting an aspirational tone to prospective students.
Examples of the campaign can be seen in the new hard copy undergraduate prospectus and online prospectus.
The campaign also features a series of new videos providing an insight in to academic life at the University, including a university overview video (below) and a series of five faculty specific videos.
https://www.youtube.com/watch?v=C_igTzMn_ZA
For questions about this campaign please contact Jayne Holgate, Undergraduate Marketing Manager: jayne.holgate@nottingham.ac.uk
Tags: digital, Imagine, Marketing, MeantToBe, prospectus, undergraduate recruitment, video
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