March 8th, 2016
The University’s External Relations department has launched a new campaign for 2017 undergraduate recruitment.
The ‘Imagine…it’s #MeantToBe’ campaign builds on the success of the #MeantToBe confirmation, clearing and adjustment campaign last year.
The new ‘Imagine’ element works as a device for the University to portray key recruitment messages while presenting an aspirational tone to prospective students.
Examples of the campaign can be seen in the new hard copy undergraduate prospectus and online prospectus.
The campaign also features a series of new videos providing an insight in to academic life at the University, including a university overview video (below) and a series of five faculty specific videos.
For questions about this campaign please contact Jayne Holgate, Undergraduate Marketing Manager: email@example.com
Tags: digital, Imagine, Marketing, MeantToBe, prospectus, undergraduate recruitment, video
Reflections on Castle Meadow – bringing a new campus to life
Blog piece by Castle Meadow Campus Programme Director, Jason Phoenix Stewarding a programme as significant and […]
New framework for creation and governance of policy
A new framework guiding the creation and governance of policy at the university has been endorsed […]