The first part of Project Transform will launch in May, marking a step change in the way the University interacts with students.
Enquiries Light will begin to change the way that we manage prospective student enquiries. It lays the foundations for fast, easy, effective enquiry response and management, ensuring that the lifelong relationship between the University and its students starts on the very best footing.
From May, several areas across the University will process enquiries from prospective students in a different way. The central Enquiry Teams in China, the UK and Malaysia; the International Office and the Schools of Economics and Health Sciences will be the first to test the new approach using a shared database and an online data capture form. Staff who will be part of this new way of working will be contacted in the coming weeks with more information.
Project Transform will enable us to revolutionise the relationship between the University and its students. Creating a unique record for each enquirer is just the start of the process. As the project progresses, every element of student/University interaction will be incorporated. Staff will have easily accessible, comprehensive student information at their fingertips, enabling a tailored, friendly, seamless and efficient student experience.
Enquiries Light is the soft launch for the full Enquiries system, testing this new way of working. It’s the first of the three ‘GoLives’ that will see Project Transform implemented across the University in the UK, China and Malaysia. The second, in September 2015, will bring Admissions and Enquiries into the new system supported by a comprehensive CRM system to support student recruitment and marketing. September 2016 is the final stage, covering student records, exams, finance, self-service and programme management activity and planning.
Would your School or Department like to be part of GoLive1 — the launch of Enquiries Light?
Contact Maggie Royston in Project Transform by Friday 6 March to find out more.
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